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Better & Better Family Pack — toothbrushes and toothpaste collection
New Customer Offer · The Family Pack

You've Cleaned Up Everything Else.

This is the last thing.

Your food is organic. Your skincare reads like a label you can pronounce. Your cleaning products are under the sink for a reason. But every morning and every night, your whole family is still brushing with the same fluoride, SLS, and artificial dyes that toothpaste has used for 70 years — because nobody ever questions the toothpaste.

We did. The Family Pack is the upgrade for everyone in the bathroom, in one box.

3 Toothpastes + 3 Bamboo Brushes ($26.97 Value) Free
$79.99
Get the Family Pack → 30-day money-back guarantee · Free shipping · Ships in 1–2 business days
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Get the toothpaste for everyone. The brushes are on us. Three vitamin-infused formulas + three bamboo toothbrushes ($26.97 retail) included free. $79.99

Six Products. One Box. Whole Household.

Two formulas for adults, one for kids, bamboo brushes for everyone.

Fortify Vitamin D Toothpaste
Adults

Fortify Vitamin D Toothpaste

Rebuilds enamel with Vitamin D3, calcium, and hydroxyapatite. Reduces sensitivity in two weeks.

Detoxify Zinc Toothpaste
Adults

Detoxify Zinc Toothpaste

Zinc and B12 disrupt the bacteria that erode enamel. The fresh-breath, immune-support formula.

Kids Multivitamin Toothpaste
Kids

Kids Multivitamin Toothpaste

Watermelon flavor. D3, B12, and E. No fluoride, no poison warning, no fight at the sink.

Adult Natural Bamboo Toothbrush
Free

Adult Bamboo Toothbrush ×2

100% bamboo handle, plant-based castor-oil bristles. Zero plastic shedding into your mouth.

Kids Natural Bamboo Toothbrush
Free

Kids Bamboo Toothbrush ×1

Smaller head sized for small hands. Same clean materials, no compromises.

Toothpaste Hasn't Changed In 70 Years. Your Bathroom Has.

Most toothpaste was formulated back when "clean" meant chemicals that foamed. You probably read every label on your shampoo, your peanut butter, even your laundry detergent. You probably don't read your toothpaste. Almost no one does.


The Family Pack is for the moment you realize: this is the one thing left.

For the adults — vitamins where you'll actually absorb them.

The mouth absorbs nutrients at ~80% bioavailability — significantly better than your gut. Hydroxyapatite rebuilds enamel. Vitamin D3 pulls calcium into your teeth. Zinc disrupts bacteria. We put them where they work.

For the kids — what won't hurt them if they swallow it.

Conventional kids toothpaste carries an FDA poison warning. Ours doesn't need one. Hydroxyapatite replaces fluoride. Vitamins replace artificial dyes. Organic xylitol replaces synthetic sweeteners. Watermelon flavor means they actually ask to brush.

For the planet — bamboo over plastic, every brush.

Every plastic toothbrush you've ever owned is still on Earth somewhere. Ours is 100% bamboo with plant-based bristles. Composts in your garden. Sheds nothing into your mouth. Zero microplastics, zero PFAS, zero guilt.

The Family Pack vs. The Drugstore Aisle.

Family Pack Conventional
Vitamin-infused formulas ✓ ✗
Cavity protection without fluoride ✓ ✗
Safe if kids swallow it ✓ ✗
(FDA poison warning)
No SLS, parabens, artificial dyes ✓ ✗
Bamboo toothbrushes included ✓ Free with pack ✗
Zero microplastic shedding ✓ ✗
EWG Verified ingredients ✓ ✗
Carbon-neutral packaging ✓ ✗

Why Families Switch.

★★★★★

"I'd been meaning to switch our toothpaste for months. The Family Pack made it a 10-second decision — three different formulas, the kids one tastes like watermelon, brushes for everyone. My 4-year-old asked to brush twice the next morning. That's a first."

— Maya R., verified buyer

★★★★★

"Switched our food to organic three years ago, our skincare last year. This was the next thing I'd been overthinking. The bundle made it easy — one purchase, whole bathroom done. Three months in, my dentist mentioned my teeth looked unusually clean. Wasn't expecting that."

— Rachel T., California · verified buyer

★★★★★

"My husband had canker sores from his old toothpaste for years and we never knew SLS was the cause. Two weeks on Detoxify and they were gone. The kids are on the watermelon one. Bundle was way more practical than ordering tubes one at a time."

— Erin K., Texas · verified buyer

Questions? We've Got Answers.

What's actually in the Family Pack?+
Three full-size toothpastes — Fortify Vitamin D (adult), Detoxify Zinc (adult), and Kids Multivitamin (watermelon) — plus three bamboo toothbrushes (two adult, one kid-sized). Six products, one box, $79.99 total.
How does hydroxyapatite work without fluoride?+
Hydroxyapatite is the mineral that already makes up 90% of your tooth enamel. Brushing with it bonds new mineral directly to the tooth surface, repairing weak spots and preventing cavities. Japan has used it as the standard fluoride alternative for over 40 years, with extensive clinical research.
Is the kids toothpaste really safe to swallow?+
Yes. Conventional fluoride toothpaste carries an FDA-required poison warning because fluoride is toxic in larger doses (and kids swallow about half their toothpaste). Ours contains no fluoride, no SLS, no artificial dyes, no titanium dioxide. Just clean, functional ingredients that do their job whether they spit or swallow.
How long does this last a family?+
Roughly two months for a household of three to four. Most customers reorder every 60 days — and after your first order, you can subscribe for 20% off and have it show up automatically. No commitment on this first purchase.
Will my dentist approve?+
Hydroxyapatite is dentist-recommended in many practices and the standard alternative to fluoride in Japan. Many of our customers tell their dentist after their next checkup, not before — and the response is usually surprise.
What if we don't love it?+
30-day money-back guarantee on the full Family Pack. If anyone in the house isn't into it, send it back for a full refund. No questions, no hassle.

The Last Thing On Your List.

Three vitamin-infused toothpastes. Three bamboo brushes ($26.97 value, included free). One box. Whole family upgraded.

$79.99 · Save $6.95 vs buying separately

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